The End of Bias | Granta

  • Published: 23/09/2021
  • ISBN: 9781846276774
  • Granta Books
  • 368 pages

The End of Bias

Jessica Nordell

Unconscious bias: persistent prejudiced behaviour that clashes with our consciously held beliefs. Its effects can be corrosive, even lethal. It robs organizations of talent, science of breakthroughs, politics of insight, individuals of their futures and communities of justice. So what real-world steps can we take to counteract it?

Drawing on ten years’ immersion in the topic, Jessica Nordell digs deep into the cognitive science and social psychology that underpin efforts to create change, and introduces us to the people who are practising a range of promising methods: the police using mindfulness to regulate high-stress situations; the doctors whose diagnostic checklists help eliminate bias in treatment; the lawyers and educators striving to embed equality all the way from the early-years playroom to the boardroom.

Biased behaviour can be ended. This path-breaking, inspiring and indispensable book shows us how.

Despite revolutions in our understanding of bias, we're still much better at documenting the problem than solving it. When it comes to prevention and cure, Jessica Nordell's powerful book is a breakthrough. With state-of-the-art science and gripping narratives, she reveals steps what individuals, groups, and institutions can take to fight prejudice

Adam Grant, author of Think Again

In an age of snap judgements and empty moralizing, The End of Bias is a lifeboat. Jessica Nordell accompanies her incredible depth of research with the kind of attention to nuance, self-examination, and genuine compassion that marks the difference between information and wisdom. This book will not just want to make you be a better person - it will convince you that others can be too

Jenny Odell, author of How To Do Nothing

Full of evidence-based interventions, The End of Bias demonstrates that change is possible. In need of some hope? Start here!

Beverly Daniel Tatum, bestselling author of Why Are All the Black Kids Sitting Together in the Cafeteria? and Other Conversations About Race